5 Signs in GA4 That Reveal Consent Mode V2 Isn’t Implemented Correctly
Consent Mode V2 is a powerful tool in GA4 that ensures data collection respects user consent while still enabling effective analytics.
March 18, 2026
Dan Wigley
GA4 Annotations: A Guide by Fabric
Google has re-introduced annotations in GA4 — a simple but powerful way to add context directly into your analytics reports.
March 5, 2026
What does our GTM certification mean for your business?
We’re proud to share some exciting news: following a rigorous testing and approval process, Google has officially recognised Fabric Analytics as a certified partner for Google Tag Manager.
January 21, 2026
Was the switch to GA4 actually required? Google’s privacy sandbox announcement
Google’s Privacy Sandbox has evolved significantly — and its impact on third-party cookies is now far from certain.
March 5, 2026
