GA4 Audit

We appreciate the new launch of Google Analytics 4 can be overwhelming to get right. It’s evolving constantly, with new measurement methods, metrics and configuration has completely changed from GA3.

But don’t worry – Fabric has the experience, depth of knowledge and technical know-how to help you make the most out of this new exciting platform!

How do we do it?

Our specialist team will audit your existing Analytics account against our proprietary 125 point scorecard.

Deliverables / outputs

  • Scorecard documentation highlighting data hygiene issues
  • Audit analytics account including account governance, data streams, data collection, integrations, attribution and reporting
  • User access audit
  • Audit of adherence to data privacy policies
  • Audit findings and recommendations documents


  • Clear understanding of the hygiene of your current Analytics set up, with tangible advice/best practice for the client to implement independently